Stay Connected

The great thing about Social Media is that you not only get to connect to your audience… but that you STAY connected with your audience. I’ve been studying social media a lot lately, and the different things people do with their audience and growing themselves as a brand. Today I ordered the mStand from Rain […]

Pool Party Brooklyn Concert

Every week in Brooklyn during the summer are live music events called ‘The Pool Party’. Its actually really cool, and turns into a huge event. The downside this week was that it rained (started during my video!). The most important part about being online is being offline. Going to shows like this are important so […]

140 Character Conference! I'm a character :)

Jeff Pulver announced on Twitter about the 140 Character Conference. So here’s what I had to say within 140 characters: I write ♫ and would ♥ to attend because we’re all Rock★’s. Social media is awesome-not because of the technology, but because of the people☺ As the meetup NYC organizer for Revision3 and Diggnation, and […]

Get Offline

The most important part to being online is being offline. Break away from your computer. Meet people, go on tour. The bottom line in all of this is that hugs and handshakes make the difference. So get out there and do it. You get more done in a 5 minute in person conversation than you […]

Twitter Brings Back @Replies After Uproar

Today, Twitter did the dumbest thing ever, and took away @Replies from people. Then finally, after the community uproar decided to retract their steps and bring it back. As a marketing and social media guy specializing in music, I always keep a close eye to how these companies do things. I always think that these […]

High School Musical Cereal – The Power Of Brand

High School Musical – The Cereal. High School Music Cereal – alone shows how one brand (High School Musical) can release multiple products, and therefore bring their community wherever they go. Granted, the cereal is nothing to write home about (and I don’t think it has much staying power) but its a novelty item, and […]

Grammy Career Day

The other day I spoke on a Grammy.com panel for their Annual Grammy Career Day. This specifically, was geared toward their Philadelphia Chapter I was clear about the importance of websites like Twitter, Digg, and Facebook. But those are only the tools to build your brand – the real power is in the connection you […]

Where CD Money Goes

Photo Courtesy of Electronic Musician. In case you were wondering. By the way, this chart is from years ago when CD’s were priced around $15 dollars. Today they cost around $10-12, and the distribution may be different because of new services (internet media, etc.) and other factors (musicians’ union, etc.) On the other hand, if […]

Microsoft – The Restaurant

Chris Brogan wrote a post about cross promotion titled ‘Thinking About Branding‘ the other day. Basically, he mentioned how he thinks a company should not branch out into other venues – but I disagree. I would want to try these things out – and study them. ‘Microsoft – The Restaurant‘ was one example, and he […]

The Guardian Newspaper Features Me – Wow!

OK, this is cool. The Guardian Newspaper featured yours truly. Here’s the Link to the Feature Article Leonie Cooper, the editor, got in touch with me through my Youtube channel – of all places :) So I did my best to answer all the questions – which were kind of interesting. Here, below, is the […]

Would You Buy Necklaces From This Guy?

Would you buy Necklaces from this Guy? I love learning about marketing and how things become successful (or fail). This gus was quite the rapper. And he seems to have his ‘stint’ down pretty well. I always like seeing people like this, because they make me happy. It breaks the norm! We bumped into him […]

A Perfectly Deceptive MySpace Bulletin

Here’s an interesting post – about another post :) I’m sure there’s others, but here’s the first Bulletin I’ve became aware of about someone writing about me. The support I get from people is amazing, whether its Ustream, Youtube, Twitter, or yes… MySpace. Cool Peeps! I have to split in 3 pieces, because its way […]