Musicians now have even more resources for bigger and better quality content for their work. The biggest video sharing site in the world is now in High Def. It’s not HD – but its close. It’s better to refer to it as “Higher Quality”. Still, this is big news for video producers, artists, advertisers, TV shows, and yes – musicians.
Music Videos have been around since the 70’s ever since MTV launched on August 1, 1981. Now with the affordable costs of cameras, distribution, and more, we will start to see movies, music videos, and all sorts of video creations on Youtube.
But there’s more…
In addition we’ve started to see Purchase from iTunes links below the videos of several channels – mainly major labels. Look at the picture below and you’ll notice it at the very bottom.
But in typical Google fashion, they will probably roll this out to all users in the future – which would boost an entire indie music market on Youtube. Direct links are the secret to the internet, and this is big news.
So, as a musician myself who successfully sells my music off of my website, and affiliates with aggregators like CD Baby to sell my music off iTunes – I feel very good about Youtube and where’s its been headed. Their mailing system is a bit better (although a gmail integration would be smart), as are their features like annotations, search, etc.
To combine the huge amount of traffic, adsense payout, and now iTunes and High Def features – Youtube is setting itself up to take a large stake in the movie, music, and entertainment business.
So will Youtube be the new MTV – and with direct purchasing links for new music videos? Only time will tell…