Helping With DonorsChoose.org's Music Charity Bloggers Challenge!

Donors Choose Bloggers Challenge

So I’m thrilled to announce that I’m part of the DonorsChoose.org Blogger Challenge. For those who aren’t familiar with it its a charity that helps raise money for books, art supplies, field trips, and other resources for others, and they have already helped 75,000 people!

They already have names on board again this year – below are some:

Robert Scoble ( DonorsChoose Page )

New York City Mom‘s Blog ( DonorsChoose Page )

Tech Crunch ( DonorsChoose Page )

School Supplies Challenge ( DonorsChoose Page )

I will be supporting the Music Section of the site – so I’ll do my best to raise money for other Music Education programs, and ithers who need our help! This should be ALOT of fun and I hope we can all stick together and make this happen. We’re a great community here, so it should be a blast, and all for a great cause!

And in case your interested… here the FULL background on the 2008 DonorsChoose.org

In October of 2007, top bloggers competed to see who could rally the most support for public school classrooms. Blog readers gave $420,000 to classroom projects benefitting 75,000 students in low-income communities.

The winner in all this while raising $100,000 for public school classrooms was Tomato Nation.

Fred Wilson, a renowned NYC venture capitalist, raised $18,000 through his blog, aVC. His success inspired TechCrunch to declare that “Fred Wilson needs to be stopped,” which in turn prompted this post: “Arrington Throws Down the Gauntlet And I Reply.”

So here’s the Widget to donate to!

A biologist at the University of Minnesota raised $15,000 in 36 hours through his blog, Pharyngula.  He asked his readers to donate “For the honor of the godless.”

Each of these blogs participated in the DonorsChoose.org Blogger Challenge, a platform which enables bloggers to rally their readers to support specific educational projects in public schools.  Google announced an award for the bloggers who raise the most moneyYahoo announced an award for the bloggers who inspire the most readers to give Six Apart announced an award for the bloggers who helped the most students.

The contest began as a philanthropic clash of the titans. Engadget wrote “there are times to get serious.” TechCrunch answered with tossed its hat in the ring on the first day of the competition and came out swinging a few days later.  Kara Swisher of All Thing D announced her entry into what she termed a “Blogger Charity Smackdown”; she then tapped her two children for support (video on this post is hilarious) and secured the endorsement of Arianna Huffington. Other well-known participants include LifeHacker, Apartment Therapy, Anil Dash, and Lockhart Steele, the former managing editor of Gawker who is now dedicated to Eater and Curbed.

The leaderboard rankings defied predictions that hugely trafficked blogs like Engadget and TechCrunch would easily win the competition. In fact, blogs with small but engaged readerships demonstrated an exponentially greater power to mobilize readers.

With Tomato Nation posts such as Whoa,”the blog’s author, Sarah Bunting, inspired over 1,000 readers—most of limited means—to donate $100,000 through the Tomato Nation challenge page on DonorsChoose.org. We’re conferring with academics and scouring the Web, but all indications are that this represents the largest philanthropic mobilization by a single blogger in the history of the Internet.”

Also surprising is the breakout performance of Fred Wilson, whose position atop the Technology Leaderboard was described as a freakish kung fu grip” by rival Kara Swisher. His strategy for engaging readers is laid out in this post, and in a prior post, he mused:

The strangest underline to that question is the performance of Pharyngula, written by an associate professor at University of Minnesota. Whereas a front-page post on Engadget generated $5,000 in donations, this Pharyngula post generated $15,000:

Now you donate to my DonorsChoose challenge. For the honor of the godless. One of those pathetic appeasers has made this an issue of the charity of atheists, has accused us of being ‘cheap bastards’, and claims that his weak-kneed, wobbly camp of wooly-headed apologists for delusion are more generous than we are, and more interested in promoting science education… Now this means we have to fire up and give him a good kick in the ass as we pass him by. Let’s donate now.”

Here are some cool topics for the Charity!

Music, Art/Music, Philly, Music/Art Projects in Philly, Music Literacy, Digital/Media Literacy.

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